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The Worst Social Media Marketing Advice
“The worst social media marketing advice is just jump in,” said Thomas Hoehn at the Search and Social event yesterday. As Director, Interactive Marketing and Convergence Media, Tom helped Eastman Kodak...
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Google Bumps Up Authority and Recency Bumping Down Relevance
At the BDI forum on Search and Social last week, SEO and business development consultant at 1-800-Flowers, Jordan Glogau, discussed recent Google search changes. Jordan said that authority is up, i.e.,...
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10 Ways Integrate and Enhance Enterprise Social Media
I’m going to be a roundtable moderator on Wednesday at Social Convergence and the Enterprise: Case Studies and Roundtables in New York City. My topic is: “How Should the Enterprise Be Integrated on...
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Social Media Marketing Research is Lacking
I heard some excellent speakers present their case studies at the Search and Social Leadership Forum hosted by the Business Development Institute and NYU last week. To wrap up the morning event, three...
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Business Development Institute Events
I attended my second Business Development Institute event today, Social Convergence and the Enterprise: Case Studies and Roundtables. What can I say? It rocked. There were top notch speakers, great...
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Perkett PR Social Media Marketing Competition
I wrote on Online Social Networking that I entered the Perkett PR social media marketing competition while at Social Convergence and the Enterprise. I ended up finishing 2nd in the competition and...
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Harvard Business School’s Brian Kenny on Enterprise Social Media
There were so many fine speakers at Social Convergence and the Enterprise: Case Studies and Roundtables, hosted by the Business Development Institute, that I didn’t come away with any one favorite....
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How MTV Fed the Social Media Conversation the Night of the Movie Awards
At the Search and Social Leadership Forum, hosted by the Business Development Institute and NYU Midtown and sponsored by Digital Brand Expressions, Julie Sun presented a fascinating MTV Movie Awards...
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BDI Financial Services and Social Media Webinar Aug 12
The Business Development Institute is holding a free webinar on August 12, 2010 at 2pm ET that will discuss ways in which financial institutions are embracing social media to achieve their marketing...
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Small Business Networking and Greater NYC Business Networking Sites
I’ve been working very hard the past couple of weeks and finally launched my two new business networking sites. A unique aspect of these sites is that they’ll serve to connect offline networking...
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Social Media Change is Constant
I started this blog, because I wanted to refocus the content of Online Social Networking on social and business networking, yet I still wanted to discuss other topics, such as New York business events,...
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Free Social Media Marketing Training
I launched my two new business networking sites with several objectives in mind. One key objective was to make available free social media marketing training, as well as other free and low-cost...
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